With 2,100 exhibitors from 34 countries, and more than 20,000 buyers from over 100 countries, the International Home + Housewares Show has become the undisputed leading Housewares tradeshow in the United States.
One of the hottest areas of this year’s show was the “InventionHome Inventors Corner”, where more than 60 inventors and entrepreneurs converged to showcase their wares to a staggering number of companies seeking new product opportunities for license or wholesale.
As the VIP sponsor of the Inventors Corner, InventionHome had the wonderful opportunity to interact and discuss product opportunities with companies in attendance such as Rubbermaid, Target, QVC, S.C. Johnson, SkyMall and many others.
But, the success did not stop there. Well over 30 NEW companies were interested in teaming with InventionHome to review our client’s new inventions and we realized a combined total of 135 instances where companies asked for additional information on our products (“interest”). The interest is the starting point for discussing licensing opportunities for our clients.
Needless to say, our marketing department is working in overdrive to follow up on all these new opportunities, gather additional information to answer companies’ questions, and to push out all of our client inventions that meet criteria of these new member companies.